Health and Safety Marketing Videos
Written and Produced by Jordan Leeds
Written and Produced by Jordan Leeds
As opposed to replacing long (and often boring) employee health and safety training videos, PeakCare developed 1-2 minute vignettes that were distributed to employees through email. Each video encouraged the employee to learn more about the topic, or provided 1 or 2 quick tips that employees could utilize during their day. Topics ranged from CPR training to stress management.
It seems as if every year, the guidelines for performing CPR change. To promote CPR classes for one of PeakCare’s clients, I took a comedic approach, throwing in several off-the-wall misconceptions before providing the current specifications.
In retrospect, pouring WD-40 on a tile floor was a bad idea; however it was successful in aiding our illustration of how slippery floors can be dangerous workplace hazards. This video was designed to aid the National Floor Safety Council market its brand and bring recognition to its mission.
A Health Risk Appraisal (HRA) is invaluable when evaluating the health of a workforce. The trick is getting employees to take the time and answer them honestly. The goal of this video was to encourage employees to complete the HRA in a fun and clever way.