Even in the Christmas business, the competition is getting stronger. Santa Claus has to present his service in the world wide web, St. Nicolas submits his report for 2011, the Christ Child gets an appearance, Knecht Ruprecht has a reputation to lose, Mary and Joseph invite to the most important event of the year and the Three Wise Men are exploring new paths. The main characters of Christmas are getting an individual visual appearance. A logo, a corporate design, and suitable media are created for each Christmas character.

The corporate design is part of a mailing to draw attention to Lockstoff’s offering in the field of corporate design.