Drawing and Speculation
Drawing Task - 9 credit card size with 1 postcard size
Research on the chosen Architects and A study from "Learning from Las Vegas"
Denise Scott Brown and Robert Venturi's compositions (Learning from Las Vegas 1977) are mostly documenting done by observation on the most ordinary and everyday things through photograph, drawing and mapping. Then, they also present their observation through signs, symbols and patterns which in relation to the way for speculating. Initially, Las Vegas as a city with neon lights, billboards, parking pots and freeway (Scott Brown, as cited in Harbison 2018). Scott Brown and Venturi attempt to present such strip by considering its economic, ethical and physical ways which had a different way of seeing the city, also showing its culture under such environment. After they did the observations and photographs, patterns and signs are the most obvious way of they show the view of the city, which is in relation to the chosen technique – A drawing of the city as signs and symbols. Through observing the view of Las Vegas 1977, Scott Brown and Venturi stated that such a city used was more commercial and complexity, perhaps because of a crisscross of the intersection with neon signs, all over the highways and parking plots, or American's abundant culture. Instead, back to the present time, we probably knew about America because of the popular entertainment park – Disneyland, we rarely think about its culture behind or economic, and we easily overlook the detailed things around a city. Also, Scott Brown said that ‘Las Vegas with the eye both an urbanist and semiotician, capturing the city’s hodgepodge of signs and architecture’.
They often used the camera to record what they saw, 'photography was a crucial medium for recording urban environments' (Harbison 2018). For example, they use the camera in different ways, such as strapping three of the cameras to the in front of the car (see Figure 1), it seems like the street recording. They take several photographs as a record and place them as an integrate for planning in detailed (see Figure 2).
Signs often refer to a way of displaying the advertising of a business or a product, it also used for instead of the words and somehow have an explicit meaning to communicate. We not only can see it on the shot of Las Vegas (see Figure 3-5) – for ‘commercial persuasion’ (Venturi 1977, p. 9), but it is also shown on the drawing (see Figure 6-9). In addition, Scott Brown interests in ‘the distant objects that steer or propel urban environment’ (Harbison 2018, para. 3), such as the billboards and neon signs.
The drawings probably made by the technique of both hand and computer. That is to say; they collect the data and photographs through their camera, observations or experiences, after they make the draft map, they probably need to use the computer system in order to gather them as an integrated.
It represents a 'mannerist architecture' (Venturi 2004, p. 73) in the city rather than modernism. It breaks the conventional in order to accommodate complexity; there are a couple of words that could be used to describe it, which includes meaning, reality, every day, complexity and breaks. According to such content, Venturi stated that the signs and symbols also have crucial meaning in history, and she stated that 'dressed in historical style' which could evoke the association to the past to convey 'national and symbolism' (Venturi 1977, p. 7).
Visual Analysis of the architect's works
By Looking the photograph (see Figure 5), it tells the building sometimes as the sign, it seems like the sculpture symbol, which not only attracts the individual's attention, also it refers to decoration of a city and a way of communicate. Backing to see Figure 4, the big sign which used for connecting the driver to the store, it such a graphic sign in space which has become the architecture of this landscape. Additionally, the sign of arrow which shown in Figure 9 that used for guidance; the driver knows where he or she was and can see where to go. Looking at drawings, Scott Brown and Venturi combined with plenty of patterns, signs and the use of words in order to describe the view of a city, which usually was done by the format of the landscape. The hard and detailed lines they used could be more dramatic and clearly show the information, for example, the lines used for connecting different site or roads (see Figure 6-7). It could present how integral of a city but in explicitly and simple way. In addition to it, space is a consideration on mapping, and the middle drawing shown in Figure 9 shows the way of how the architect experience different spaces through different scales. For example, if we stay on the walking street, the building itself tells what it is; however, if we are on the main street, the signs and symbols become much bigger, and they could catch the people's attention. Considering the space again, Scott Brown and Venturi had clearly shown the figure and ground after transfers the drawings to black and white (see Figure 6-8).
The process of development on own drawing
Reference
Harbison, I. 2018, Learning from Denise Scott Brown, Frieze, London, viewed 01 August 2019, <https://frieze.com/article/learning-denise-scott-brown?language=de>.
Leisa, T. 2019, ‘Lecture 03: drawing and speculation’, UTS Online Subject DDWO001, PowerPoint presentation, UTS, Sydney, viewed 31 July 2019, <https://canvas.insearch.edu.au/courses/964/files/246999?module_item_id=120870>.
Proto, F. 2009, ‘The old thing called flexibility: an interview with Robert Venturi and Scott Brown’, Re-imagining the avantgarde, vol. 79, no. 1, pp. 70-75.
Venturi, R. 2004, Architecture as signs and systems, Belknap Press of Harvard University Press, Cambridge.
Venturi, R. 1977, Learning from Las Vegas: the forgotten symbolism of architectural form, MIT Press, Cambridge.