Cinder & Seed is a film and story production company. With a range of clientele and project types, Cinder & Seed wanted an identity that was simple, iconic and typographical. Leaning into their cinematographic style, my goal for the identity mark was to create a unique baseline for the branding palette to serve as a backdrop to their work. The black and white color system combined with the custom typographic icon allows for a strong foundation to a clear identity mark.