2x4 Inc.'s profile

Prada Transformer

2x4 Inc.
•
Behance.net
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
Logo Variations
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
Prada Transformer by Rem Koolhaas/ OMA 
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
Print Literature 
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
brand strategy concept development identity design system print environmental Event Design interactive prada oma PRADA TRANSFORMER fashion
Website http://www.prada-transformer.com
Designed by OMA, Prada Transformer was a temporary cultural pavilion situated on the grounds of Seoul's Gyeonghui Palace, housing a fashion exhibition, movie theatre, art exhibition, and special event space. The tetrahedral structure was flipped between each phase, fundamentally changing the configuration of the space. Our branding featured a transforming identity system, all the printed materials for each event (Fashion, Cinema, Art, Student Take-over), and a highly dynamic website.

Prada-Transformer.com
Prada Transformer
Published:
2x4 Inc.'s profile

Owner

2x4 Inc.'s profile
New York, NY, USA

Prada Transformer

Designed by OMA, Prada Transformer was a temporary cultural pavilion situated on the grounds of Seoul's Gyeonghui Palace, housing a fashion exhib Read More

Published:

Creative Fields

Attribution, Non-commercialAttribution, Non-commercial