This is Martina Pellegrinis Corporate Identity.
Martina works as a consulting in the fields of feng shui and interior.

In the beginning this project belonged to Roby Attisano (Desein.it) and Martina Pellegrini herself.
They started with some handwritten autographs from Martina.

This short GIF shows the chosen autograph and the following work Roby did with it.

Now I was called in to contribute to this project. Roby and I decided to create three versions of the brand. Each of them stands for one part of the developed color climes.

The three versions of the brand placed on the later used office paper.
It dipends on the costumer, which one of them is going to be used.

Martinas work is very important yet a little misjudged. So we collected some important keywords whom describe her work perfectly. This is the mood board I created while thinking of a slogan for Martina. 
You can spot the words in three different languages: german, italian and english. Martina works in South Tyrol, a little province in Northern Italy. Here the people speak these three languages.

The three of us (Martina, Roby and me) did a lot of brainstorming.
At the end we chose Raum:Sein Essere:Spazio. These are some of my sketches.
I first wrote them down by hand and digitalized them later.

We decided to create five different slogan elements; one for each element 
(fire, metal, water, earth and wood).

Later we combined the calligraphic slogans with the chosen key words
and developed for each element a form. These forms are now used for the cover of folders.

Here you see the created business cards. The come in a little and unique format, again in three versions.

This is an offer folder in which Martina organizes all the print products related to a costumer. The cover and back shows another water element with important key words. On the inside we put a short informative text in german and italian. The inside is also colored in one of the colour climes and includes to slots for one of the business cards. Another important item is the heavy flyer we designed.

This is the heavy flyer we designed for Martina. The front is in german and the back shows the italian version of it. It also includes a business card to tear off.

Here you see the web identity created for Martina. I received a lot help from Markus Seppi (Desein.it) and Werner Haselrieder wrote the code for us. Here you can also take a look: http://www.martinapellegrini.it/