Australia Post:

Instore Creation

Australia Post has the largest retail network in Australia with over 4,000 outlets nationwide. Many thousands of customers queue in their stores to pay bills, buy foreign exchange, mail letters or parcels, pay for their retail purchases, or make financial transactions.

The brief was to redesign in store digital content which would inform and entertain Australia Post retail customers, improving their experience whilst waiting in line to be served.

Customers waiting in queues in the store can now enjoy local and national news reports, local weather personalized for their suburbs, check the latest rates before buying foreign exchange, and get information on a range of value adding products and services that are sold in stores.