BRAND CONSISTENCY - Take Another Look | National Portrait Gallery
Photoshop, InDesign, studio photography, typography
This poster is the result of a first year university project in which I have to use my own studio photography to create a poster that fit within the visual guidelines of an existing campaign for the National Portrait Gallery. The main aim of the project was to understand brand consistency and how to work within a pre-defined style and the main skills required were studio photography and layout and typography detailing.
"This project was the first time I had taken pictures of people I knew in a series studio setting. It made me realise how uncomfortable and unnatural people become in front of a camera and what an important skill it is for a photographer to make their subject feel at ease. My favourite shots from this shoot where the candid ones. Its a lesson I've carried forward in all future photography projects."
ssgd.co.uk
Photoshop, InDesign, studio photography, typography
This poster is the result of a first year university project in which I have to use my own studio photography to create a poster that fit within the visual guidelines of an existing campaign for the National Portrait Gallery. The main aim of the project was to understand brand consistency and how to work within a pre-defined style and the main skills required were studio photography and layout and typography detailing.
"This project was the first time I had taken pictures of people I knew in a series studio setting. It made me realise how uncomfortable and unnatural people become in front of a camera and what an important skill it is for a photographer to make their subject feel at ease. My favourite shots from this shoot where the candid ones. Its a lesson I've carried forward in all future photography projects."
ssgd.co.uk
examples of rejected images while trying to put subject at ease
examples of rejected images while trying to put subject at ease
