Midnight Moment: Eye Test

  • We were selected by the AIGA/NY to submit a video for October's Midnight Moment, the largest coordinated effort to display synchronized content on billboards and newspaper kiosks every night in Times Square. Our submission Eye Test, presents a visionary workout tape: An animation inspired by the abstract patterns and optical illusions utilized in eye exams, broadcast test patterns, color blindness tests and other objective measures of visual metrics.