The idea behind ‘Exclusive Colours’ project was to raise our customers awareness on the wide range of colourful phones that we have in Carphone Warehouse, and showcase it in the innovative, unique way, so we stand out from the other mobile phone retailers and leave the long-lasting impression. My task was to develop the idea by designing and presenting the storyboards, creating the layout for editorials (‘Metro’, ‘City AM’, ‘Sport’ magazine) while collaborating with the in-house advertising team, and building motion graphics for digital windows in Carphone Warehouse stores.
Disclaimer:
The information about the products contained in this project is for general preview purposes only and does not represent the current price deals or offers.
The information about the products contained in this project is for general preview purposes only and does not represent the current price deals or offers.
Final animation for digital windows in stores. Also comes in the portrait version
Full-page, half-page, banner size and double spread artwork for editorials
Interactive editorial design in CityAM, Sport and Metro newspapers
Digital outcome, playing in-situ
Thanks for watching!
@dgabrielem_
@dgabrielem_
