Cosmote Traveller
Engaging on the go
Engaging on the go
Engaging consumers on the street is a challenge. In cooperation with OgilvyAction, Fluid developed the "Suit Case Match" tablet touch screen game to make the consumer experience more involving and entertaining at the same time.
Promoting Cosmote's Traveller roaming services, the game needed to provide the opportunity for the promo teams to increase the time spent with each user and at the same time to reward them for it.
The application was developed for tablet PC's held by promoters, who guided consumers through the game and consumers that matched all the suitcases correctly, won a prize! The difficulty level was deliberately set to low in order to distribute as many giveaways as possible in a more entertaining way than usual.
