Design and art direction for both international e-commerce websites, UK (& rest of world) and US in a small editorial team, holding sole designer role in company.
Initially weekly homepage updates, liasing with copywriter regarding content and creative concepts, design and overseeing build with in-house developers
Post site redesign, daily banner updates. Photo manipulation,creative concepts and typography.
Instrumental in site redesign, wireframes and mock ups.
Further layout designs for content heavy site update.
Weekly and special occasion email campaigns, liason with external agencies to assist build.
Creation of brand guidelines to ensure brand consistency.
