NIKE Kick Start -
Experiental Retail Store
Area : 745 sqm
Location : Bugis Village, Singapore
Year : 2020
A new form of experiential retail store for Nike, which consist a combination of three different functions - retail store, healthy bar, and fitness playground - , various experiences, activities and programmes. The purpose of this space is not only to engage customer, but also create a platform for Gen-Zs starting point to be more active and healthy.
