Mijo App – Complete Branding and Technical Leadership
Order Date: January 2022
Final Date: Long Term
Status: Active
Client: Markel & Associates Ltd.
Location: Accra, Ghana | Delaware, USA
Description
I had the distinct privilege to spearhead a multifaceted project, the Mijo App, as both the creative visionary and technical lead. Mijo App, a revolutionary logistics hailing platform developed by Markel and Associates Ltd, a dynamic digital solutions company with a global presence spanning the USA and Ghana, presented a unique and exciting challenge.
The scope of this endeavor extended beyond logo development, encompassing the creation of captivating promotional materials, including flyers, social media branding, and memorable souvenirs that reinforced Mijo App's brand presence and value proposition. To maximize the app's reach, I crafted dynamic motion graphics for promotional campaigns that engaged and informed users effectively.
Moreover, in my capacity as the technical lead, I orchestrated the intricacies of the app's development, ensuring it met the highest standards of functionality, user-friendliness, and reliability.
This project represents the harmonious fusion of creativity and technical expertise, culminating in a holistic branding experience that has left an indelible mark on the logistics landscape.
