We worked on branding a creative space in a former laundry building dating back to the early 20th century in Moscow. This building is a striking example of constructivism and a significant architectural monument. We decided to be inspired by its architectural features when developing the logo. As a result, it turned out that the columns of the building form the letter "F", and the logo was clearly connected with the building itself.

Since the main emphasis in the space was on bright exhibitions and events, we chose a calm color palette, including black, white and neutral shades. This allowed us to emphasize the brightness and originality of the events taking place in the space, while maintaining elegance and style.