Hospitality Group - KSA
With roots running deep in the sands of Saudi Arabia, where the spirit of welcome is as vast as the desert itself. With the majestic Shaden Resort as their flagship, They offer a sanctuary of luxury amidst the enchanting landscapes of Al Ula.
As Shaden Hospitality expands under the luminous skies of the Kingdom, This esteemed group is expanding its portfolio to manage a diverse array of hospitality properties, each reflecting the rich cultural heritage and warm generosity inherent to the region. In this project, we placed the Corner Stone of this expansion, by branding Shaden Hospitality Group.
Shaden Hospitality strategy has always
been to provide the highest levels of
hospitality with a warm & authentic Arabic character,
been to provide the highest levels of
hospitality with a warm & authentic Arabic character,
they provide all hospitality services from
(F&B - catering - hotels - resorts) & all other hospitality services
with very high standards of accuracy and professionalism.
(F&B - catering - hotels - resorts) & all other hospitality services
with very high standards of accuracy and professionalism.
As the 2030 Kingdom Vision aspired many Saudi brands, Shaden Hospitality
aimed to create a new Brand Identity that matches their aspirations,
with a monolithic House of Brands Architecture that matches their goals and vision.
Year - 2022
Project - Brand Identity
Art Director - Mohamed Dowidar
Agency - Prisma