![cartoon Character Icon movie Film product 3D ivi тв](https://mir-s3-cdn-cf.behance.net/project_modules/1400/95e197195488161.660e662b4d086.jpg)
Character set for the new visual communication style of IVI
The popular online cinema IVI underwent a rebranding. As part of this update, we developed a new graphic system with the IVI design team that includes several sets of illustrations. They are used for various tasks, from key images to emojis.
![cartoon Character Icon movie Film product 3D ivi тв](https://mir-s3-cdn-cf.behance.net/project_modules/1400/1cb503195488161.660e69b2d5884.jpg)
In the previous tasks, subject illustrations were used to solve problems, and a dinosaur character was created specifically for the children's profile. However, in this set, each illustration represents a function and tells a story with emotions. As a result, characters were more prominently featured, and movie references were utilized.
![cartoon Character Icon movie Film product 3D ivi тв](https://mir-s3-cdn-cf.behance.net/project_modules/1400/b782a5195488161.660e69b2d5228.jpg)
![cartoon Character Icon movie Film product 3D ivi тв](https://mir-s3-cdn-cf.behance.net/project_modules/1400/f46c10195488161.660e69b2d4766.jpg)
![cartoon Character Icon movie Film product 3D ivi тв](https://mir-s3-cdn-cf.behance.net/project_modules/1400/6be03d195488161.660e69b2d4ba2.jpg)
![cartoon Character Icon movie Film product 3D ivi тв](https://mir-s3-cdn-cf.behance.net/project_modules/1400/0e5cfc195488161.660e69b2d40b2.jpg)
TEAM
IVI
Design Director: Mitya Osadchuk
Art Director: Rinat Seifutdinov
Deputy Design Director: Igor Ryzhov
Art Director: Rinat Seifutdinov
Deputy Design Director: Igor Ryzhov
FEELFACTORY
Account Director: Denis Vyvdenko
Producer: Denis Ovechko
Art Director: Danil Kartashev, Alyona Vedernikova
Creative: Alyona Vedernikova, Daria Cherkasova, Nastya Kitikova, Denis Ovechko
Illustrations: Daria Cherkasova, Alyona Vedernikova, Ivan Mirozyan
3D: Daria Cherkasova, Konstantin Sofronov, Vasily Nesklada, Kirill Anferov, Alyona Vedernikova
Account Director: Denis Vyvdenko
Producer: Denis Ovechko
Art Director: Danil Kartashev, Alyona Vedernikova
Creative: Alyona Vedernikova, Daria Cherkasova, Nastya Kitikova, Denis Ovechko
Illustrations: Daria Cherkasova, Alyona Vedernikova, Ivan Mirozyan
3D: Daria Cherkasova, Konstantin Sofronov, Vasily Nesklada, Kirill Anferov, Alyona Vedernikova