Bloom & Grow Education
For Bloom & Grow, an educational startup with a mission to foster holistic child development, I undertook a comprehensive branding initiative. The objective was to capture the essence of childhood wonder, curiosity, and potential, representing the brand's commitment to nurturing growth in young learners.
![Education learning stem branding art direction graphic design 3D](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/92b4bf192372699.65daf0e5ce0c8.jpg)
The brand palette was inspired by nature's vibrant hues, representing different aspects of child development. The logomark is a testament to the brand's ethos – a child's silhouette, sprouting into a flourishing plant, symbolizing the transformative journey of learning.
![Education learning stem branding art direction graphic design 3D](https://mir-s3-cdn-cf.behance.net/project_modules/1400/b034b5192372699.65daf0e5cef66.jpg)
Beyond visuals, the branding extended to curating a consistent tone of voice and messaging strategy. Through engaging collateral, from digital assets to print materials, the brand narrative was woven seamlessly, resonating with both educators and parents.
![Education learning stem branding art direction graphic design 3D](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/be41a2192372699.65daf0e5cc4b9.jpg)
This project was not merely about aesthetics; it was a deep dive into understanding the core of early childhood education and translating it into a brand that speaks volumes about its purpose and passion.
![Education learning stem branding art direction graphic design 3D](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/effa55192372699.65daf1da02d4d.jpg)
![Education learning stem branding art direction graphic design 3D](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/d817e6192372699.65daf6490c6af.jpg)