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Junk Theory
Elevated personal care products to live a junk-free lifestyle.
JunkTheory is a junk-free skincare company, based in Los Angeles
Our task was to develop a brand identity and packaging that encapsulates the essence of this vision, reflecting the belief that a cleaner world and a healthier life can be achieved by reimagining the consumer cycle with a transparent, junk-free alternative.
PT/BR
JunkTheory é uma empresa de skincare sediada em Los Angeles, que se posiciona contra o lixo e poluição na indústria.
Nossa tarefa foi desenvolver uma identidade de marca que encapsulasse a essência dessa visão, refletindo a crença de que um mundo mais limpo e uma vida mais saudável podem ser alcançados, reimaginando o ciclo do consumidor com uma alternativa transparente e sem lixo.
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The Company's Mission | A Missão da Empresa
To inspire a movement that embraces junk-free living, in harmony with nature, by removing the guilt and guesswork from personal care routines.
A junk-free world.
PT/BR
Inspirar um movimento que adote uma vida sem lixo, em harmonia com a natureza, eliminando a culpa e a adivinhação das rotinas de cuidados pessoais.
Um mundo sem lixo.
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"The Junk Theory"
If we stop making new junk,
Assign value to old junk,
And prevent the things we use from becoming junk,
We can inspire a movement that cleans our lives and our planet, forever.
Assign value to old junk,
And prevent the things we use from becoming junk,
We can inspire a movement that cleans our lives and our planet, forever.
This is our Junk Theory.
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