I had the opportunity to make a poster that advertised a font. The font I got to work with was Neue Haas Grotesk. To start this project off, I researched about this font. I then started to sketch some ideas. I picked the three best sketches and improved them in Adobe Illustrator. After that, I did some color variations. Before I finalized it, I fixed some of the details. I did a mock-up of it, and the project came to an end.