Benton Sorensen's profile

Real Estate | Environmental & Print Design

Real Estate | Environmental & Print Design

This project consists of design work I completed for a Master Planned real estate development.

My responsibilities included:

- Designing and conceptualizing the environmental experience of the Sales Centre. This involved everything from initial measurements of the walls to preparing mechanical files for production.
- Developing, testing, and launching an interactive experience for potential homebuyers, allowing them to browse a comprehensive database of available homes and community features.
- Crafting visually appealing signage that reinforces the brand identity and contributes to the overall graphic system.
- Producing high-quality print materials like flyers, brochures, and presentation folders.
- Collaborating closely with various professionals, including print technicians, suppliers, tradespeople, and interior designers.

• Window Decals
• Lifestyle signage
• Now Open Sign
• Fence Hoarding
Hoarding
Touch Screen Display
Proof of concept created in Adobe XD, final product launched using Intuiface software
Adobe XD Prototype - Flow: Browse images of Lane Homes
Feature Wall
Feature Wall Mock Up
People & Projects Wall
Project & People Wall Mockup
Community Map Wall
Thank you!
I must express my gratitude to our exceptional team, which included other talented designers, coordinators, and marketing specialists. Without their contributions, many of these initiatives would not have been possible. Thank you, everyone, for your invaluable support and dedication to this project.
Real Estate | Environmental & Print Design
Published:

Owner

Real Estate | Environmental & Print Design

Published: