De Colores Exhibit

To rebrand an artist’s work from an art studio to help promote the artist, Katy Kuhn, inform others of her exhibit, and better showcase her beautiful art through a booklet, posters, website, various hanging signages, and artwork signages.

Katy Kuhn’s art is rather colorful and dense, filling up the entire canvas usually, so to create signages that help her artwork stand out more, simple hand drawn lines were used along with blocks of color, such as white, pink, or navy gray. These hand drawn lines and blocks of color are used throughout all the digital and print assets for the exhibit. Kuhn’s art is also present in the various assets to show a portrayal of her style to the audience, to potentially increase their interest and engagement.