American Apiary
American Apiary is a premium honey brand. I was responsible for the naming, branding, and physical creation.
This luxury honey brand was influenced heavily by the geometry of honeycomb. This geometric style can be seen across the brand, from the shapes of packages to the design of the labels and even the shape of the bottles themselves. The idea of this brand was to create something that felt very expensive, multiple thoughtful layers of packaging that play into the theme. My goal is to provide the end user with a much more tactile, and therefore memorable, experience.
