Brief
To design the packaging of any local brand with the intention of promoting environmental awareness. We were expected to determine how we could use the packaging’s design to help drive sustainability.
Solution
I chose to look at Puma’s RSX- supers sneaker packaging. I created a sustainable sneaker box that not only protects the shoes but also gives the consumer an idea of what Puma is working to protect, through the illustrations. The box has no folds or flaps, which gets rid of any unnecessary packaging. It is easy to assemble and can be used as a stand for the shoes in the consumer's home.
