Savant Coffee Branding &
Identity Design
We designed the Brand Identity for Savant Coffee, an artisan coffee experience café that prides itself for being a Master of their craft. We designed an Identity that reflects the owner's cultural roots and heritage while portraying a modern and timeless brand.
Savant Coffee prides themselves as a business that cares about the community and their mission to serve coffee is rooted in the mission to serve the community and their customer.
"We want people to be inspired and awaken - a savant about coffee, themselves."
The client wanted people to be inspired when they visit and support their coffee business. He wanted to not just deliver great coffee, but also a great experience, most coffee shops are focused on the former, but not the latter.
He also had a very specific cause he wanted to support: which is helping New Americans (immigrants) gain a foothold in America by employing a diverse group of people to receive job training.
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