Re-Grow Me! was developed for the IDEO +Acumen Human-Centered Design Course. Re-Grow Me! was created after a 5 week process of researching, brainstorming and prototyping. The final design is aimed at the Dublin market where, through our research, we found that those living the inner-city were very interested in growing their own food, but saw many obstacles in their way. Lack of money, lack of space and lack of knowedge in how and what to grow were the main obstacles raised. Through our design we offer a way inwhich those living in small inner-city apartments can grow their own food. 

Re-Grow Me! is a new line of affordable vegtables that enables the consumer to use the packaging to replant and regrow their favourite foods.