EYES IN EVERY CORNER
Branding / Exhibition Design
Derived from the French word ‘surveiller’, meaning ‘to keep watch’ or ‘to watch over’, surveillance has been used to police borders, to assist war-time reconnaissance, to gain advantage over political enemies or simply to gather information. By 2021, China is expected to rise to over 560 million cameras representing the largest share of surveillance devices installed globally, with the US rising to around 85 million cameras. Eyes in Every Corner is an exhibition that confronts the issue of Chinese mass surveillance and their implications head-on. The identity explores a broad range of touchpoints, such as posters, OOH design, tickets, gallery interactives, web applications, signage, wayfinding designs, and social media.