Celina Loh's profile

Ballets Russes: Concealed Histories

MA Curating and Collections Interim Show 2020
 
Ballets Russes: Concealed Histories is the MA Curating and Collections interim show 2020. The exhibition presented a survey of Ballets Russes garments, showcasing myriad details that contributed to their recognition as one of the most influential ballet companies of the 20th century. 
 
As part of the publication team, I designed its handouts and relevant collateral to represent the exhibition aims and values. Due to Covid-19 lockdown imposed in March, Ballets Russes: Concealed Histories had to be reconfigured to be showcased online. I designed and developed the exhibition website, integrated email marketing and optimised comment and subscription pages for increased conversions.
 
At that time, the absences and presences within public spaces corresponded to the show's overarching concept of hauntology. My proposal to organise a mail exhibition on top of our online platform was successfully implemented; it presented an accessible approach in curating collections that is catered to marginalised audience with minimal internet access.
 
Poster Design by Seowon Nam
 
Results:
• Users found the website and mail exhibition to be innovative approaches to curating collections describing them as 'user-friendly' and 'accessible'
• Updated website that portrayed the aims of the exhibition
Ballets Russes: Concealed Histories
Published:

Ballets Russes: Concealed Histories

Published: