Foote, Cone & Belding Worldwide, Irvine
FCB WORLDWIDE
17600 Gillette Avenue
Irvine, CA 92614
TYPE OFFICE WAREHOUSE CONVERSIONAREA 100,000 SFCOMPLETION 2001
FCB WORLDWIDE
17600 Gillette Avenue
Irvine, CA 92614
TYPE OFFICE WAREHOUSE CONVERSIONAREA 100,000 SFCOMPLETION 2001
A 100,000 SF warehouse and laboratory building in Irvine was converted into the new creative offices for global agency FCB Worldwide.
CWA surgically reconfigured the two-story laboratory/warehouse relationship and created a range of different collaboration spaces. Inspired by the Southern Californian context, these spaces formed a sequence of diverse architectural episodes, reflecting the fragmented world of advertising. The public environment included a conference room enclosed by 150 custom surfboards suspended on steel cables, and a suite of custom designed ‘sheep’ furniture that graze through the office landscape as a reminder of the area’s recent agricultural history.
CWA surgically reconfigured the two-story laboratory/warehouse relationship and created a range of different collaboration spaces. Inspired by the Southern Californian context, these spaces formed a sequence of diverse architectural episodes, reflecting the fragmented world of advertising. The public environment included a conference room enclosed by 150 custom surfboards suspended on steel cables, and a suite of custom designed ‘sheep’ furniture that graze through the office landscape as a reminder of the area’s recent agricultural history.
PHOTOGRAPHY BY BENNY CHAN/FOTOWORKS
